Boost Your eCommerce Sales Over the 12 Days of Christmas

Let’s Keep ‘Em Coming Back!

Holiday promotions are great — but let’s be real: they’re often one-and-done. Customers enter, maybe they buy something, but then they’re gone, off to the next holiday deal. What if you could bring them back every day? Enter: BeeLiked’s 12 Days of Christmas Advent Calendar—our holiday gift to eCommerce pros looking to keep customers engaged beyond a single visit.

01 – The Power of a 12-Day Holiday Promotion

How do you keep the excitement going beyond one purchase? By giving your customers something to come back for every day. BeeLiked’s Advent Calendar (yes, we call them “doors”!) lets you spread out the fun—and the rewards—over 12 days, creating multiple reasons for your audience to keep returning.

How It Works:

  • Set Up a 12-Day Promotion – Each day, a new “door” reveals a prize, discount, or exclusive offer.
  • First Come, First Serve – Unlike traditional games of chance, rewards go to the first customers to open each door until prizes run out. Or, use the Sweepstakes feature to select winners randomly from daily entries.
  • Direct-to-Discount – Offer every entrant a unique discount code to use that day, linking them straight to your holiday product page for easy shopping.
  • Build Loyalty – With every entry, your customers are reminded of your brand, making them more likely to return for post-holiday shopping.

Why Use BeeLiked’s Advent Calendar?

  • Sustained Engagement – Drive daily visits for 12 days.
  • Exclusive Offers – Reward loyal participants with unique, timely incentives.
  • More Sales Opportunities – Each day can link back to your store’s best seasonal offers.

02 – Feature Design

Learn how to customize an Advent Calendar in the BeeLiked Platform

Spreading holiday cheer has never looked better! This week, we’re showing off a Santa-themed Advent Calendar design, complete with animated snow and a charming Santa with his belly as the prize window.

What’s Special About This Design?

  • Santa-Themed Fun – Your audience can open “doors” in Santa’s belly, giving a playful twist to a standard calendar.
  • Interactive Backgrounds – Add falling snow or a festive backdrop to keep things visually exciting.
  • Holiday Magic – A unique design keeps people looking forward to the next day’s reveal!

How to Create It

If you’re ready to make your calendar pop, check out our step-by-step tutorial on turning BeeLiked’s ready-made Advent Calendar into a Santa-themed sensation!

📚 Click here to view the full Advent Calendar tutorial!


03 – Automate Discounts with BeeLiked’s Coupon Collection

Once your adventurers have opened the door, what happens next? Reward them! This week, we’re focusing on how to use Coupon Collection to offer unique discount codes and funnel visitors straight to your holiday offers page. Here’s how you can make it happen:

Why Use BeeLiked’s Coupon Collection?

  • Automatic Rewards – Send each participant a unique code, redeemable in your online store.
  • Smooth Integration – With Zapier or BeeLiked’s API, instantly push participant data to your email or CRM system.
  • Seamless Follow-Up – Nurture customers post-promotion by integrating their data with your marketing stack—Mailchimp, Salesforce, you name it!

How-To Guide

Give your eCommerce store a daily traffic boost with automated discount codes that link customers directly to your holiday offers. Read last week’s article on setting up Zapier integrations to ensure a flawless flow!

⚙️ Click here to view the full coupon integration tutorial


04 – Wrap-Up: Don’t Miss Next Week!

Hopefully, this edition of PlaySkool sparked ideas for a 12-day campaign that’ll keep your customers coming back. Tune in next week for another lesson in turning buzz into long-term loyalty!

Ready to take your promotions to the next level?

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