- Campaign name
- Saga Holidays
- Campaign type
- Image Reveal Quiz
Christmas time is a crazy season for all brands, as they seek to capitalize on consumer's relentless purchasing of festive gifts, food and drink.
With all that goes on over the holidays, it can be hard to stand out from the noise - that’s why Saga decided to use BeeLiked’s quiz software to create a unique quiz asking fans to ‘unwrap the hidden holiday’ for a chance to win a fantastic prize!
Fans were asked to collectively reveal the hidden holiday, with each share revealing a little more of the puzzle. If entrants could guess the hidden location correctly they would be entered into a draw to win a holiday for 2 to Greece.
Saga Holidays then selected one entrants at random from all correct answers using BeeLiked’s winner spinner.
For those of you wondering...the correct answer was Santorini. Think you would have got it?
Saga Holidays ran the campaign over a few days and received 196 entries. Interestingly 42% of all entrants guessed correctly. So perhaps the challenge could have been made more difficult!