July 21, 2023
By incorporating elements of chance into marketing campaigns, companies can entice customers to take specific actions, such as signing
June 26, 2023
Consumers love the thrill of competing and can’t wait to receive the rewards up for grabs when taking part.
June 5, 2023
Gamification can increase employee engagement and improve customer experience. Done right, it breathes motivation into employees and converts online
January 21, 2023
Data shows that having effective channel partners is crucial to the success of any organization. Channel partners are essential
December 19, 2022
What is zero-party data? Zero-party data is a type of information that is voluntarily and proactively shared by consumers
November 17, 2022
Accenture found that unless traditional insurers invest in new digitized distribution models that drive customer engagement and value, 25% of their
November 16, 2022
According to Gallup, highly engaged teams are 18% more productive. But what’s the connection between engagement and productivity? Most people
September 23, 2022
Boxing Day is the Black Friday of UK sales. It’s the day after Christmas, the end of festivities and
August 15, 2022
Here are the Top 7 reasons to use a digital advent calendar in your marketing. 1. Builds awareness and
