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Give more customers a reason to visit your restaurants.

Turn local awareness into action with a rewarding experience and a compelling, trackable offer to use at a participating location.

Reach diners through your own marketing or introduce relevant RunnyHoney users to your restaurants.

Discuss your restaurant foot traffic campaign
Diner unlocking a special offer near a participating restaurant location

Awareness is only valuable when it creates a visit

Restaurant marketers can buy impressions, views and clicks almost anywhere.

The harder task is giving the right person a strong enough reason to choose one of your locations.

BeeLiked connects the message to an action:

  • Discover the restaurant.
  • Engage with the experience.
  • Unlock a private offer.
  • Visit and redeem.

The offer should be genuinely useful and stronger than a public code that anyone can find.

Two ways to reach diners

Restaurant marketer activating an owned audience through branded in-restaurant touchpoints

Activate your own audience

Promote the campaign through your website, app, email, social channels, local media and in-restaurant touchpoints.

Reach relevant RunnyHoney users

RunnyHoney can use permitted signals such as location, interests, game activity and shared purchase behavior to introduce your restaurants to users who may find them relevant.

A branded interactive experience can raise awareness and award HoneyCoins. Members then spend their HoneyCoins to unlock a special restaurant offer, giving them a stronger reason to visit.

Unique codes help connect offer unlocks with resulting visits and purchases. An unlock demonstrates active interest, not a completed transaction.

RunnyHoney participant personal data is not passed to your restaurant. A member becomes part of your audience only when they purchase or separately choose to share their details through an appropriate restaurant-owned journey.

Relevant RunnyHoney user discovering a restaurant offer near a participating location
Diner redeeming a unique restaurant offer during an in-person visit

Make the visit trackable

The restaurant should ideally supply unique, single-use offer codes from its own system.

The code can be redeemed in person and connected to the resulting transaction using the restaurant’s existing reporting.

If a suitable code system is not available, BeeLiked can supply unique codes and a simple staff validation screen to confirm redemption and prevent reuse.

Why the offer matters

A generic welcome discount is easy to ignore and may already be available publicly.

A stronger private offer gives the diner a specific reason to act.

Examples include:

  • A complimentary item with a qualifying purchase.
  • Money off above a minimum spend.
  • A menu bundle available only through the campaign.
  • A time-limited incentive for a participating location.
  • A special offer for a first visit.
Private restaurant offer giving a diner a stronger reason to visit

Measure what happens next

BeeLiked records participation and offer activity available within the promotion.

Your restaurant systems remain the source of truth for redemptions, visits, check value and revenue.

Use unique codes, participating locations and campaign periods to evaluate whether the activity created commercially valuable foot traffic.

Common questions

01

Can the campaign target people near our locations?

RunnyHoney can use permitted location and interest signals to help identify relevant users. Targeting depends on the available audience and campaign design.

02

Do users have to receive HoneyCoins?

03

Can each user unlock the offer only once?

04

Can different locations have different offers?

Where do you need more restaurant visits?

Tell us the locations, audience and offer you want to test.

Discuss your restaurant foot traffic campaign