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Reach relevant customers and give them a reason to choose your restaurants.

Introduce relevant RunnyHoney users to your brand with an interactive experience, then give them a compelling private offer to use at a participating location.

Discuss your customer acquisition campaign
Diner discovering a local restaurant through a branded interactive experience and private offer

More relevant than a broad impression

Most advertising asks who might be interested.

RunnyHoney users choose to share signals about what they buy, where they shop and where they eat.

That can help your restaurant reach people based on permitted evidence of interest, location and purchase activity rather than broad demographics alone.

The aim is not simply another view or click.

It is to put a compelling reason to visit in front of a diner who may find your restaurants relevant.

Restaurant reward network connecting diners, HoneyCoins and a local restaurant offer

How the network creates the opportunity

  • Participating businesses fund rewarding game experiences that introduce HoneyCoins into the RunnyHoney network.
  • Users earn HoneyCoins through those experiences.
  • Your restaurant contributes to that reward network and provides a compelling private offer.
  • Relevant users can be alerted to your restaurant through targeted games, Daily Missions or rewarded video placements.
  • They spend HoneyCoins to unlock your offer.
  • Because the offer requires earned value and uses a unique code, the unlock represents stronger intent than a passive impression. It is still not a completed visit.

The offer must earn attention

The strongest offers provide real value and are not already available publicly.

Examples include:

  • A complimentary item with a qualifying purchase.
  • Money off above a minimum spend.
  • A private set-menu offer.
  • A gift with purchase.
  • A special first-visit bundle.
  • A time-limited location offer.
Private restaurant offer designed to earn a diner’s attention
Restaurant staff validating a unique offer code at the point of sale

Track interest and sales separately

BeeLiked can record the experience, offer unlock and code issued.

An offer unlock shows active interest, not a completed visit.

Unique, single-use codes allow the restaurant to track redemption through its own systems.

If the restaurant cannot supply suitable codes, BeeLiked can provide unique codes and a simple staff validation screen.

Common questions

01

Do we receive RunnyHoney participant data?

No. Personal data from RunnyHoney Rewards participants is not passed to the restaurant.

02

How are users targeted?

03

Why must the restaurant contribute rewards?

04

Can the offer be single use?

Who are the diners you want to introduce to your restaurants?

Tell us the audience, locations and private offer you want to test.

Discuss your customer acquisition campaign