Lead generation
Run a public promotion that gives people a reason to participate and share permissioned information through your own BeeLiked account.
Seasonal attention is valuable only when it leads to action
Christmas, Valentine’s Day, Mother’s Day, Easter, summer and major local events create natural reasons for customers to think about travel, dining and experiences.
They also create intense competition. A seasonal post or paid impression can be forgotten quickly if it gives the customer no reason to participate or act.
BeeLiked helps you turn seasonal attention into an interactive promotion built around the commercial outcome you need.
- Generate permissioned leads before demand peaks.
- Encourage customers to book directly.
- Promote rooms, packages and gift experiences.
- Increase restaurant, bar and spa bookings.
- Support quieter dates around a busy seasonal period.
- Reward previous guests with a timely reason to return.
Choose the seasonal outcome before the game
Direct bookings
Use the experience to promote a seasonal package or direct-booking reason, then send the customer to your booking journey.
Guest spending
Introduce dining, drinks, spa treatments, upgrades and partner experiences that can add value to a stay.
Local demand
Promote hotel restaurants, bars, spas and events to relevant customers who do not need to book a room.
Customer retention
Invite previous guests to a seasonal experience that gives them a fresh reason to return.
Advent calendars create a reason to return every day
An interactive Advent calendar can reveal a new prize, offer, story or hotel experience each day. It gives customers a reason to revisit the campaign throughout December rather than seeing one seasonal message once.
The format can support lead generation, partner promotion, direct-booking offers and discovery of hotel amenities across a coordinated campaign.
The Clermont used BeeLiked to create a highly designed hotel Advent calendar experience.
Make one campaign work harder through partnerships
Seasonal hotel promotions can involve more than room inventory.
Nearby theaters, attractions, restaurants and leisure partners can contribute prizes or experiences that strengthen the campaign.
Food and drink suppliers can support seasonal restaurant and bar promotions, creating shared exposure and additional campaign value.
Multiple hotel properties can contribute different prizes or experiences while the group maintains a consistent campaign idea. Where properties require different rules, prizes or journeys, BeeLiked can create the appropriate separate experiences rather than implying that one game changes its rules by location.
Reach your audience or extend the campaign through RunnyHoney
Your own promotion
Use your BeeLiked account to run the campaign across your website, CRM, social, paid media, QR placements, hotel screens or other supported channels. This route can collect participant information and marketing consent through an appropriate journey.
RunnyHoney Rewards
Where relevant, RunnyHoney can introduce a seasonal experience or offer to permissioned users based on signals such as location, interests and activity within RunnyHoney.
RunnyHoney does not pass its audience data to the hotel. It uses that permissioned data to select and communicate with relevant users.
The right route depends on whether your priority is lead generation from your own promotion, engagement with known guests, or reaching additional relevant customers.
How a seasonal hotel campaign works
Choose the trading moment
Start with the season, event or lower-demand period that matters commercially.
Define the outcome
Decide whether the campaign should generate leads, direct bookings, restaurant covers, spa bookings, gift sales or repeat visits.
Select the audience and delivery route
Use your own channels, known guest lists, on-property touchpoints, RunnyHoney or an agreed combination.
Create the interactive experience
Choose an Advent calendar, instant win, reveal, sweepstakes or another format that fits the campaign and audience.
Connect rewards to action
Use relevant prizes, controlled offers and calls to action that direct customers toward the commercial objective.
Launch and promote
Run the experience across the selected channels with clear campaign dates, eligibility and participation rules.
Measure the result
Compare campaign activity with bookings, purchases, redemptions and revenue in your hotel systems.
Measure the seasonal outcome, not just participation
BeeLiked records the campaign activity available within the promotion.
Your CRM, booking, point-of-sale and revenue systems remain the source of truth for commercial performance.
Useful measures could include:
Qualified leads and valid marketing opt-ins.
Direct bookings linked to the campaign.
Seasonal package and gift sales.
Restaurant, bar, spa or experience bookings.
Offer and code redemption.
Repeat visits to an Advent calendar or multi-day campaign.
Performance by property, audience, channel or campaign period.
Common questions
01
What seasonal hotel promotions can BeeLiked create?
BeeLiked can support Advent calendars, instant wins, reveals, sweepstakes and other branded interactive experiences configured around the agreed campaign.
02
Can an Advent calendar reveal something different each day?
Yes. An Advent calendar can present scheduled daily content, prizes, offers or messages within the configured campaign.
03
Can the campaign collect customer data?
Yes, when it runs through your own BeeLiked account with an appropriate privacy and consent journey. Participation does not automatically create marketing permission.
04
Can RunnyHoney promote the campaign to additional customers?
Where the campaign is suitable, RunnyHoney can communicate with relevant permissioned users. RunnyHoney audience data is not shared with the hotel.
05
Can different properties contribute prizes?
Yes. The promotion can feature prizes or experiences contributed by participating properties. If different properties require different game rules or prize structures, separate experiences may be required.
06
Can a supplier or local attraction participate?
Yes. Co-branded campaigns can include suitable hotel suppliers and local partners, subject to the agreed commercial and promotional arrangements.
07
Does BeeLiked measure hotel revenue?
No. BeeLiked measures campaign activity. Your hotel systems remain the source of truth for bookings, purchases and revenue.
Make your next seasonal campaign produce a measurable customer action.
Tell us which trading moment matters and what you want customers to book, buy or discover.
We will help you shape an interactive hotel campaign around that outcome.