Do not let packaging changes delay a purchase promotion.
Traditional on-pack promotions can require codes, print coordination, packaging changes and long lead times.
Receipt verification moves proof of purchase away from the pack.
The consumer buys, submits the receipt through RunnyHoney and receives the invitation when the purchase meets the rules.
An on-pack-style promotion, without changing the pack.
Verify the purchase behavior that matters.
Depending on the receipt information and campaign design, qualifying rules can include:
- A named product or SKU
- A selected product range
- A participating retailer
- A minimum basket value
- A qualifying purchase period
- Purchase frequency or play limits
- An eligible location
The experience becomes available only after the qualifying purchase is recognized.
Choose how the promotion reaches consumers.
Run through RunnyHoney Rewards
Use RunnyHoney’s network and reward model. Identifiable member data is not transferred to your brand.
Run through your own BeeLiked account
Promote through your own channels, collect permissioned data and choose your games, prizes, offers or virtual currency.
Use both routes
Use your own channels while RunnyHoney helps selected campaigns reach relevant consumers.
Keep the consumer journey simple.
- Step 1: Buy the qualifying product
- Step 2: Open RunnyHoney and submit the receipt
- Step 3: The purchase is checked against the campaign rules
- Step 4: Unlock and play the branded experience
- Step 5: Receive the campaign result or reward
The reward follows payment and does not discount the completed transaction.
Measure genuine participation.
BeeLiked reports entries, receipt submissions, qualifying purchases and reward engagement.
Your commercial systems remain the source of truth for total product sales and revenue.
If the campaign issues unique future-offer codes, your own systems can track their redemption and any resulting order.
Have a purchase promotion waiting on packaging changes?
Tell us what consumers need to buy, where it is sold and how you want to reward them.
FAQ
01
Does every product need a unique code?
No. A receipt-based campaign can recognize the qualifying product without a unique code on every pack.
02
Can every receipt be read perfectly?
Receipt formats vary, so qualifying products, retailers and rules must be reviewed before launch.
03
Can we collect customer data?
Yes, through your own BeeLiked promotion with appropriate consent. RunnyHoney Rewards does not transfer member data to your brand.
04
Can consumers play before purchasing?
No. The qualifying purchase must be completed and verified before the invitation appears.