PEOPLE POWERED PROMOTION

Price Drop

Let your audience decide what they pay. Each entry drops the price of your chosen product until the target price is reached. All entrants can be sent a coupon code to make a purchase at the reduced price. 

  • Fully customizable.
  • Mobile responsive.
  • Decide a starting price and the target price you wish to reach.
  • Set the value each entry drops the price by, we can then work out how many entries you need to reach your target.
  • Send entrants a coupon to buy the item at the new price, or sell a limited amount of stock to everyone in store!
  • Collect as much or as little marketing data as you wish, as well as encourage opt in to your marketing newsletters.

PEOPLE POWERED PROMOTION

Price Drop

Let your audience decide what they pay. Each entry drops the price of your chosen product until the target price is reached. All entrants can be sent a coupon code to make a purchase at the reduced price. 

  • Fully customizable.
  • Mobile responsive.
  • Decide a starting price and the target price you wish to reach.
  • Set the value each entry drops the price by, we can then work out how many entries you need to reach your target.
  • Send entrants a coupon to buy the item at the new price, or sell a limited amount of stock to everyone in store!
  • Collect as much or as little marketing data as you wish, as well as encourage opt in to your marketing newsletters.

Price Drop Features

Our eCommerce campaign is fully mobile optimized. Embed on your website, blog or Facebook page.

Set a Starting Price & Target Price

Our eCommerce campaign let's you decide a starting price and the target price you wish to reach

Choose the Value of Each Entry

Set the value each entry drops the price by, we can then work out how many entries you need to reach your target!

Send Entrants a Coupon at the New Price

Send entrants a coupon to buy the item at the new price, or sell a limited amount of stock to everyone in store!

Collect Opt In Marketing Data

Collect as much or as little marketing data as you wish, as well as encourage opt in to your marketing newsletters.

Fully Mobile Optimized

Embed your collective buying campaign on your wordpress site, webpage, blog and Facebook page with a small snippet of code or plug-in.

Embed Anywhere

Multiple options for embedding in your webpages, masking the domain, deploying as banners or pop up widgets.

GDPR Compliant

Build your Marketing Database

Engage your audience with collective gameplay which sees players drop the price based on your estimations and targets. Encourage consumer interaction that can benefit the players as well as your brand, while gaining valuable market data about your customer’s shopping habits to boot.

With guaranteed brand interaction and discounted prices for players, everyone’s a winner. 

BeeLiked Illustration

Control who gets to play

Reward loyal customers and staff

Create a buzz around your campaign while also showing just how much you value your customers. Give them the opportunity to set their price limit and gain invaluable insight into their habits. Demonstrate your standing as an eCommerce company that puts the needs of the customer first, with BeeLiked.

BeeLiked Illustration

Try our Demos

Have a hands on experience of Price Drop by playing our live demos below

Benefits of Gamification in Marketing

A gamification campaign guaranteed to improve your social media roi

People like and enjoy playing games. By using gamified interactive promotions, you can attract new customers in a fun and original way. Rather than feeling marketed or sold to, the right game or promotion will engage your audience in a task or behavior.

While your customer goes through your promotion, you can share messages or updates in an authentic and timely way.

Gamification is a great way to influence behavior, actions and buying decisions.

Some types of gamified promotions are more effective than others. For example, when trying to engage existing audiences vs generating lots of new leads and conversions you need to choose the right method that relates to your target outcome.

Not every promotion will be effective for all audiences. Consider what promotion will be most appropriate for your target audience and your marketing goals.

One of the greatest benefits of gamification is the ability to collect actionable insights about your target audience in a fun and non-intrusive way. Demonstrate the ROI of your promotions by analyzing and clearly reporting the performance of your interactive promotions.

By using custom forms after entering your promotion you can collect GDPR compliant opt-in data and insights about your audience and prospects in a non-intrusive way:

  • Customer’s name

  • E-mail address

  • Contact details (address, phone, etc)

  • Favorite ice cream flavor

  • The last car bought etc

To encourage and motivate users, you can award social, monetary, or other incentives.

Using the BeeLiked platform you can also get access to game analytics and performance metrics such as sessions, entries, channel attribution, answers to questions (e.g. quiz), clicks on Calls-To-Action, viral shares, purchases, and many other metrics and reports so you can:

  • Measure and analyze the ROI of your promotions

  • Optimize performance

  • Identify the most engaging players (qualify leads) and potential micro-influencers

  • Follow up on your most promising leads to grow customer advocacy 

  • Share the success and insights of your marketing and loyalty campaigns with your team and senior executives

Segmentation and personalization are very important to drive conversion, develop trust and build customer loyalty. The more you can mold your marketing efforts to your target audience, the more effective your campaigns will be. Gamification allows for two types of personalization:

  • gamification based on players’ likes and player types

  • gamification based on customer data and demographics

Gamification takes personalization to the next level. With gamification, you can create a truly immersive and interactive experience tailored to your customers’ likes and needs.

You can create custom experiences targeted to specific audiences or segments and link these game experiences to your brand values. Gamification allows you to connect with your customers on a deeper and more authentic level.

As a Marketer, you need to understand your audience so you can continually adapt your marketing strategies to be more effective. One way of doing this is by undertaking market research to collect audience and customer feedback.

It’s not easy to convince people to take and complete a survey. Gamification, however, offers a more engaging and fun approach to your market research so you can gather insights about your audience and customer preferences in a scalable and non-intrusive way.

Games can create a sense of intrinsic motivation that grows over time. A successful interactive gamified promotion taps into our need for competition, rewards, and status; this creates opportunities for you to increase audience engagement, participation, loyalty, and influence and drive specific behaviors.

As a marketer, you can incorporate gamification and interactivity at almost every touchpoint in your customers’ journey.

Gamification techniques can be used to attract customers, build brand loyalty, create deeper connections, and give your customers a reason to keep returning to your brand and purchase your products and services. 

If your promotion offers an incentive such as social reward, vouchers or coupons, or special content, make sure you match the appropriate incentive with your target audience. What does your audience want and what will motivate them?

The end goal is to boost sales and drive revenue.

Millennials grew up in a digitalizing world, learning how to read, think, and connect with others using games. They are the generation that likes to be challenged and are almost immune to traditional forms of advertising.

Generation Z is the digitally connected generation. They grew up with smartphones and Snapchat and expect your campaigns to be interactive. 

Gamified and interactive content offers millennials and younger what they prefer and expect: easily digestible, bite-sized, engaging interactive content. Gamification will give your marketing the edge it needs to cut through the noise and stay competitive and effective in the near future.

Our Promotion Types

We have a wide range of promotion types for you to choose from.